Zift Advisory
Hush is the mobile shopping app for the popular beauty and skincare retail website of the same name. The Hush app can be found in both the App Store and the Google Play Store. This app features in-app purchases and is rated for users of all ages. This app is safe for responsible teens.
What is Hush - Beauty for Everyone?
Hush is the mobile shopping app for the popular beauty and skincare retail website of the same name.
The Hush app can be found in both the App Store and the Google Play Store. This app features in-app purchases and is rated for users of all ages.
Hush offers national name brand cosmetics at discount rates, and makes it easy for makeup enthusiasts to browse both well-known makeup and skincare brands, as well as to discover lesser-known international brands.
Customers who use the app to shop enjoy free shipping, as well as app-only exclusive deals.
Hush founders set out to create a smartphone or mobile retail environment, expressly for smartphone users, which is why mobile shoppers receive additional benefits such as free shipping and special offers. Hush offers affordable skincare and makeup choices, often discounting well-known brands, as well as introducing high-quality, lower-priced international brands to US consumers.
Hush is definitely focused toward a younger generation of buyers, with a co-founder describing the app as if “Snapchat and HSN had a love child.”
When users download the app, they’re prompted to sign up via email address or rewarded with a free gift for signing up with their Facebook account, in true social shopping fashion. Once registered, users enter their shipping address to complete account registration.
The app opens by introducing Hush Rewards, which features leveled tiers corresponding to purchases on the app, as well as a listing of benefits, which include free shipping and 1 point awarded for every $1 spent (which can later be redeemed as cash).
Once in the app, users are shown a range of items recommended just for them, in which they can scroll through and like (for later reference) by tapping the heart symbol in the upper right-hand corner.
Users browse the app by using category menu tabs at the top of their screen, which include Hair, Nails, Accessories, Body Care, Eye Care, Sheet Masks, Face Masks, Face Creams, Toners/Serums, Face Cleansers, Brushes, Cheeks, Face, Eyebrows, Eyes, Eyeshadow, Lip Care, Lip Color. Other tabs offer selected groupings of products, such as Best Sellers, Featured, and $2 and Under products.
Is Hush - Beauty for Everyone safe for my kids?
Hush is safe for responsible teens. Parents should know that Hush is a free retail app that allows users to discover new beauty products at discounted rates. Hush also has a fully accessible website, but the company pushes mobile sales by offering free shipping when purchases are made through the mobile app.
Users shopping from the retail website must meet a $25 minimum purchase to receive free shipping, or pay $4.95 for domestic shipping and a $20 minimum for international shipping.
Hush is a great app for makeup and skincare enthusiasts to sample brands they may not otherwise try or find in a store. Skincare fanatics will appreciate the range of Korean products, a leader in the skincare industry, that the Hush app offers customers.
While the reward structure is similar to other popular makeup stores, the discount-priced products, as well as a selection of international products, makes the Hush app stand out. Rewarding mobile shopping with free shipping and special offers is an excellent enticement for users to take advantage of shopping through the app, and attracting younger users, especially when so many people do a large percentage of their shopping online.
Parents should be sure to set spending expectations before allowing their child to download and begin using this app.
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