Triller: Social Video Platform

Zift Advisory

Triller is a video editing app that uses custom algorithms to mix clips to create a professional-looking video. The Triller app is rated for users 12 years of age and older. It can be found in the App Store and the Google Play Store and features in-app purchases and advertisements. This app can be safe for teens with parental supervision.

About Triller: Social Video Platform

What is Triller: Social Video Platform?

Triller is a video editing app that uses custom algorithms to effortlessly mix clips to create a professional-looking video.

The Triller app is rated for users 12 years of age and older. It can be found in both the iTunes App Store and the Google Play Store. The Triller app features both in-app purchases and advertisements.

Triller’s initial concept was straightforward and easy, and still is if users want to make fun videos without being concerned with amassing followings or making money.

Users just select a music track from either the Triller app’s music library or their music library and then choose how much and which parts of the song they wish to sample for their video.

Users can select as little as 15-seconds of a song or up to 30 seconds of a song. Copyright laws make the Triller app a little tricky to use, as videos made for mass audiences or commercial consumption can not sample more than 30 seconds of a given track.

Music owned by a creator or from their library, not Triller’s, may create a video up to 60 seconds in length.

Gold coins are the currency in Triller and can be purchased in the app with packages ranging from $0.99 to $99.99.

Is Triller: Social Video Platform safe for my kids?

Parents should note that the Triller app, which benignly began as a video creator, is now a real social media platform. This app can be safe for teens with parental supervision.

Users can scroll through videos on the platform, as well as create their own public videos through a creator channel. Just recently (summer 2018), the Triller app began rolling out a program that monetizes videos for creators, allowing them to earn money for the videos they create and the followers they amass.

As with many video sharing sites, the app typically reserves the right to use anything publicly distributed on the platform for marketing and/ or commercial purposes.

Parents with children on this platform, especially children at the minimum account age of 13, should take note of the Triller app’s terms and conditions, as they may not feel comfortable giving the developers that much access to their child’s videos.

Per the developers, the following terms apply to Triller app users:

Triller provides the Service for free to each User (defined below), for the User’s personal enjoyment, self-expression, and the possibility of exposure and fame. In return for enjoying free access and use of the Service, you acknowledge and agree that Triller may generate revenues, increase goodwill or otherwise increase the value of Triller from your use of the Service, including, by way of example and not limitation, through the sale of advertising, sponsorships, promotions, and usage data, and you will have no right to share in any such revenue, goodwill or value whatsoever.

You further acknowledge that you have no right to receive any income or other consideration from your use of any musical works or sound recordings made available to you on or through the Service, including in any UGV’s (defined below) created by you, and that you are prohibited from exercising any rights to monetize or obtain consideration from any User Videos (defined below) embodying any SR Samples (defined below) within the Service or on any third party service (e.g., you cannot claim a User Video on YouTube for monetization).

In all, there are 25 pages included in Triller’s terms of service and it’s likely that most users do not take the time to read through all of the pages. Parents should be aware that they could be potentially signing away individual rights to their creations or are violating the terms of the app.

If parents are okay with their kids expressing their creative side with videos meant to be shared on public platforms, then Triller fits the bill.

It is, however, important to note that younger users may be subject to profanity, drug and alcohol references, and mature themes when they scroll through and watch other user videos in the Triller app.